Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Podcasting since 2023 • 385 episodes
Content Amplified
Latest Episodes
Surviving the ChatGPT Era of Slop Through Radical Brand Authenticity
Discover how to rise above the "ChatGPT era of slop" and ensure your brand's unique voice isn't lost in a sea of robotic prompts.In this episode of Content Amplified, host Benjamin Ard sits down with marketing veteran Chantal Sagnes to d...
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15:26
Authentic Product Marketing and Storytelling in the Age of AI
Discover how to balance the incredible speed of AI with the absolute necessity of human connection in this deep dive into the future of product marketing. In this episode of Content Amplified, Ben Ard sits down with seasoned marketi...
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16:18
How to Personify Your Brand Through Vulnerability and Feedback
The common advice to "post three times a day" is often a recipe for burnout rather than business growth. True marketing success comes not from manic frequency, but from a sustainable system that embraces the inevitable chaos of entrepreneurship...
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14:40
Why Your PR, Social, and Paid Teams Must Stop Operating in Silos
Integrated communications is not just a marketing tactic; it is an operating system where paid, earned, shared, and owned media stop operating in silos and start reinforcing one another to drive measurable outcomes.In this episode, Ni...
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17:09
Stop Posting "AI Slop": How to Build a Human-Led Content Engine
What does travel guru Rick Steves have to do with enterprise software marketing? Everything. Rick didn’t just build a business; he built an empire by treating his content—his guidebooks and shows—as the actual product, a strategy that modern B2...
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15:11
